(NYU) New York Urban's Manager /Purchaser Megan Colon contacted us and told a relayed their vision to us in reference every thing that they wanted to do for their 10YR ANNIVERSARY CELEBRATION EVENT. They said, that they wanted to put on a show for their 10YR ANNIVERSARY with a Rap artist, and she asked me , if I could book FABOLOUS and get him to do a Instore/ Meet & Greet earlier in the afternoon at the store in addition to secure the venue Crocodile Rock Café' for his performance which is located on Hamilton St. . for their event. I said, yes we can do that.! Lets work!
To help bring awareness about NEW YORK URBAN PRESENTS NYU 10YR ANNIVERSARY CELEBRATION EVENT with FABOLOUS at Crocodile Rock Café"
We were contracted to market and promote both events . In addition to that were asked acquired and coordinated the Artist/Group Sponsorships, and Local Businesses.
We were contracted to cover the following markets: A.B.E. Allentown, Bethlehem, Easton, Pa & Reading, Pa
To help bring awareness about NEW YORK URBAN PRESENTS NYU 10YR ANNIVERSARY CELEBRATION EVENT with FABOLOUS at Crocodile Rock Cafe"
Our team passed out passed out flyers to the target audience and demographics . In addition to placed poster boards in high traffic locations in the markets listed above.
It was also important for our team to regularly keep up with our Promotional itinerary every week to ensure constant visibility of our clients 10YR ANNIVERSARY CELEBRATION EVENT !
NEW YORK URBAN PRESENTS NYU 10YR ANNIVERSARY CELEBRATION EVENT with FABOLOUS @ Crocodile Rock Café"
520 Hamilton St.
Allentown, Pa 18101
9pm to 2am
We successfully passed out 5000 flyers and posted up 2200 posters throughout A.B.E. Allentown, Bethlehem, Easton, Pa & Reading, Pa markets. There were approximately 968 people in attendance at NEW YORK URBAN PRESENTS NYU 10YR ANNIVERSARY CELEBRATION EVENT with FABOLOUS @
Crocodile Rock Café"
APAM successfully acquired and coordinated five Sponsors my Client New York Urban's NYU 10YR ANNIVERSARY CELEBRATION EVENT with FABOLOUS @ Crocodile Rock Café" Allentown, Pa
Through our Media partnership with The Pulse Weekly we got out client New York Urban a full page ad in the weekly Entertainment publication for three weeks in a row! This enabled us to create another Advertising channel for our client's event and increased the visibility of NYU 10YR ANNIVERSARY CELEBRATION EVENT with FABOLOUS @ Crocodile Rock Café" Allentown, Pa!
Pulse Weekly's Entertainment Publication distributes 20,000 Entertainment Publications newspapers every week to 850 locations throughout Lehigh County, Northampton County, & Warren County (Phillipsburg, NJ )
NYU Management Testimonial :: APAM was very accommodating to our needs and concerns ! They are involved in every aspect of the coordination of the event as well as the the Marketing and Promotions! They really came through for us and got FABOLOUS to do an instore signing , meet & greet. to booking him for the performance at the venue! APAM is the best at what they do! Our Promotion was seen everywhere, we are very happy with their work! APAM is the way to go in Street Marketing and Advertisement for your next event!