Tom Taylor Productions and Live Works Entertainment approached us and told us about this Fabolous show that they had just locked in at Crocodile Rock Cafe" in Allentown, Pa and asked us if we were interested in doing the Marketing/Promotions for the event. I told Jerry from Live Works Entertainment, Yes!
This is FABOLOUS"s 1st time performing at Crocodile Rock Café being in the A.B.E. Allentown, Bethlehem, Easton , Pa Marketplace so this is a major deal!
APAM was asked to help raise awareness of Tom Taylor Productions and Live Works Entertainment's FABOLOUS show at Crocodile Rock Café"
We were responsible for handling the Marketing/Promotions the following markets A.B.E. Allentown, Bethlehem, Easton , Pa, Reading & Pottstown, Pa
Creating an every day awareness of Clients event and driving interaction with the targeted audience . Leveraging and optimizing Street Team work and Social Media strategies repeatedly to ensure a successful campaign!
APAM was asked to help raise awareness of Tom Taylor Productions and Live Works Entertainment's FABOLOUS show at Crocodile Rock Café" . To encourage the target audiences in the markets above to attend the show and to go to the ticket outlets in purchased advance tickets!
Our team passed out flyers at High traffic locations through all of the markets that we were contracted to cover, thus for keeping our clients show on top of the public's mind!
It was very important that our team has a great knowledge of upcoming events in A.B.E. Allentown, Bethlehem, Easton , Pa, Reading & Pottstown, Pa prior to the FABOLOUS show at Croc Rock to reach a broader audience to increase the frequency of the number of people that we can reach!
TOM TALYOR PRODUCTIONS & LIVE WORKS ENTERTAINMENT PRESENTS
FABOLOUS Saturday October 20Th 2007 LIVE
@Crocodile Rock Café
520 Hamilton St. Allentown, Pa 18101
8:30PM TILL 2AM
We successfully passed out 5000 flyers and posted up 2,000 poster boards for this event!
There was approximately 1100 people in attendance at this FABOLOUS show!
APAM also brought four Sponsorships from area businesses to this FABOLOUS event ! Therefore creating and allocating another budget for our Clients and increasing the ROI!
We also got our clients show added visualization through our Media partnership with the PULSE WEEKLY Entertainment Publication. Their full page ad was in the publication three weeks in a row leading up to the week of the FABOLOUS show. 20,000 Pulse Weekly Entertainment printed each week and distributed to 850 locations within Lehigh County, Northampton County & Warren County ( Phillipsburg, NJ)
Tom Taylor Productions & Live Works Entertainment Testimonial : Prior to working with APAM our experience working with other Promoters was frustrating and very disappointing! They are ultimate Professionals and are gifted at what they do! We are extremely happy with their work! They always do what they say that they will do and they over deliver ! You never have to worry about them when Marketing/Promotions is what they do! In addition to that their Sponsorship acquiring skills and Advertising channel extension is almost as invaluable as their vigorously Flyer distribution and Street Team work is! We high recommend you hire them for your event!